GENERAL TERMS OF SEO - actually been a long time I want to make this article, because there are so many friends bloggers who really BEGINNERS ask this question. Only recently this time I had time to discuss this issue.
If you do not understand the terms commonly used in SEO, then maybe you would need a very long time to understand SEO tutorials that are here. So it helps you get to know some of these terms before starting to learn SEO ....
SEO terms of onpage optimization
OPTIMIZATION HEAD
- TITLE TAG is a code that is placed on the head, this code that determines the look of a title in the browser tab and display the title in the search results of search engines such as Google. Code inside an HTML title tag is <title> TITLE PAGE </ title>
- META DESCRIPTION meta tags are to be displayed in the snippet or excerpt description of search results. Code in an HTML meta description is a <meta name = "description" content = "short description of your blog '/>. This code is also placed at the head
- META ROBOTS is a meta tag that can be used to govern the behavior of ROBOT on your blog page ..... HTML code of this meta is <meta name = "robots" content = "noindex '/>
- CSS or Cascade Style Sheet is accompanied by a series of defining the name of the name display settings. CSS is located in the head but can be executed in the body of the command class or id. The simpler the CSS, the drab but it will be more SEO friendly
OPTIMIZATION OF BODY
- HEADING BLOG, there are four headings that need to be considered, namely TITLE PAGE in the HEADER, TITLE ARTICLES above posting articles, DISCUSSION POINTS in the article, and TITLE WIDGET.
- HEADING TITLE PAGE is like the one at the top of this blog. It reads "IN GENERAL TERMS SEO 'must be tagged with <h1> ... </ h1> in HTML and can only be used once only
- HEADING TITLE OF ARTICLES are like those in the top post. It reads well "IN GENERAL TERMS SEO" because I set TITLE PAGE HEADING HEADING HEADING identical to ARTICLES. This heading should use <h2> ... </ h2>
- HEADING SUB TITLE you can see at the top that says "SEO TERMS OF onpage optimization" and it should use <h3> ... </ h3>
- HEADING TITLE WIDGET is the name that is above every widget. This should put the heading <h4> ... </ h4>
- BOLD / BOLD PRINT is a way confirms the keywords in the article. Bold itself has more value than STRONG
- Italic / PRINT MIRING - the same explanation with BOLD. Italic itself has more value than Emphasis in the eyes of Google.
- CONTENT is the term to express the article or image as well as other features that exist in your blog.
- ALT TAG is writing the code that we put in the image so that Google can identify each image on our page.
- IFRAME is a command to display a window from a different web page on our web pages, this method should be used with caution to maintain the performance of the page
- FLASH, is a dynamic graphic elements that move, but could not be identified by Google. Therefore, Google "does not like" the page flash
- JAVASCRIPT is a command that is inserted in the body to execute the command is quite complex. But it should be noted that the JAVA SCRIPT INTERNAL more recommended than JAVASCRIPT Inline, ... Even then, if possible to speed up loading of the blog, it should be placed at the end of the body ....
TERMS OF Offpage Optimization SEO
- BACKLINK is a term to express the link from another website that led to our pages. If someone clicks on a link on the site A to site B and then the link in the A site is the backlinks for the site B. But does that give points or not, depending on whether the site is dofollow or nofollow. Read the article how to get backlinks for more details.
- DoFollow is the nature of the links which give points to a page that is targeted by a link
- NOFOLLOW is the nature of the links that do not give points to its target page.
TERMS IN BLACK HAT SEO
In the world there are several black hat techniques commonly used as a buildup of keywords, quality content is low, hidden text, cloaking, link scheme, and much more. By Google is categorized WEB techniques such as SPAM and not SEO .... But by the owner of the web in the entire universe is still considered blackhat SEO but with a label. To better understand this term read in the article What is Web Spam
SEO terms of SEARCH ENGINE
- SEARCH QUERIES (SEARCH QUERY) are words that you enter into the search field of search engines such as Google.
- KEYWORDS (KEYWORD) is a term for the main words are emphasized in a yard. Search query is not necessarily classified as vital keywords. HOW TO CORRECT YOUR COMPUTER example, the keywords from the query is CORRECT WAY COMPUTER, while YOU are just variants or unimportant words are not taken into account. Unless you restrict that word in quotes, then you assert that YOU said this must be in the search results.
- Algorithm is a term for the arrangement of a system or program that duty did a very complicated calculation to calculate the values of a page. GOOGLE Algorithm there are so many, in which there is caffeine, EMD, PANDA, Algorithm PENGUIN, etc.
- ROBOT is a program that visit your blog by linking to the pages of your blog. ROBOT function is retrieving data from every page. Every site has a database of cyberspace have Robot respectively.
- Googlebot is Google's program assigned to conduct in-depth aka DEEP crawl crawling. DEEP crawl crawl adalan take very complete data from our blog. This usually has a frequency crawl rather slow.
- Freshbot is Google's robots function to retrieve the data from the recent changes to our blog, and the frequency of these higher freshbot's Deep Crawling.
- INDEX is the term for the Google database. Just because your blog indexed said that does not mean your blog is on the first page, there may be on page 60 SERP.
- SNIPPET is an excerpt from the description of a web page that is displayed in the search results.
- RICH SNIPPET is quote the description that comes some additional information to make the results look more professional.
- Penalty is a penalty given by the SEARCH ENGINE to a page that violates their policies. Pages may experience a decrease in ranking, or even banned from their index. Google specifically there are also sanctions a decrease PAGERANK
- Pagerank is the points awarded to a page based on the number of points in backlinknya get that page from another page. The more backlinks, increasing pagerank. Pagerank itself is a product of GOOGLE, and not the determining factor of the final ranking. Pagerank just be an addition to any points in the ranking system. Read articles Google PageRank and how to count for more complete information.
- SERP is an acronym for Search Engine Result Page. This is the page you see after entering SEARCH QUERIES. On Google, this SERP page consists of 10 search results for each page.
- SANDBOX, is a phenomenon that has become an issue among their owners, the definition is the time required by a blog to gain the trust of the search engines. Another definition is the Blog that lost trust and disappeared from the index ....
- HONEYMOON, the webmaster is a term that describes the condition when a new page has suddenly become champions 1. Usually this effect is caused by Google's algorithm are looking for articles that are still fresh. If a page that gets honeymoon could not collect enough reputation in this period, then the ranking will drop within one to two weeks.
- GOOGLE WEBMASTER TOOLS are the tools provided by Google, so that webmasters (website owner) can see internal Google data to their blog
- GOOGLE ANALYTIC are tools that work to track the activities of your blog and make it easier to analyze the development of future blog ....
It was only once the list of common SEO terms we meet, if you want to add please comment below ^ _ ^ ....